TOC Thinkers

Eli as he was being interviewed...

Eli as he was being interviewed...
Originally uploaded by Clarke Ching

Here's a picture of Eli as he was doing the interview. (Photo taken by Wendy Maxwell)

Interview Transcript

For a surprisingly low cost, I managed to outsource the transcribing of my interview with Eli to, of all places, Italy.  The results are very good, I think, although there are probably a few errors.

You can read (and download) the interview here:

http://www.scribd.com/doc/23593618/Clarke-Interviews-Eli-Goldratt

Isn't it Obvious? Interview with Eli Goldratt (mp3)

I've just finished talking with Eli Goldratt about his new business novel Isn't It Obvious.  

You can download the mp3 file here: http://clarkeching.libsyn.com/index.php?post_id=552869

In the 60 minute interview Eli talks about the book's title (it's kinda obvious why he chose the title when you hear his reason), the three obvious lessons from the book and the three less obvious, but more important, reasons.  You'll also hear about his next book, which he's currently writing  ... and the four after that.  You'll hear about the writing process and, I'll bet, you'll have reread "The Choice" and "The Haystack Syndrome" by the end of the year.  

I hope you enjoy the interview and please share.

[Oh and while you're here, why not read Rocks Into Gold - think "The Goal" crossed with The One Minute Manager, but set in the murky world of commercial software development.  It's free and you'll read it in about 20 minutes.]